WEBTOON Launches Consumer Goods Division
WEBTOON Entertainment announced on Thursday a major organizational shake-up, including the creation of a Consumer Goods Division and a rebranding of its production company.Tina McIntyre, formerly SVP and Head of Global Publishing, will lead the new Consumer Goods Division as SVP, Head of Consumer Goods. Her expanded role will encompass publishing operations—such as WEBTOON's own imprints—as well as merchandising and licensing teams. McIntyre was promoted to SVP in 2023 after holding leadership roles at Wattpad WEBTOON Studios and Wattpad.Meanwhile, the company's production company has been renamed WEBTOON Productions, retiring the previous Wattpad WEBTOON Studios brand. David Madden will serve as President of the rebranded entity, continuing to oversee global film, TV, and animation development. Madden's prior leadership roles include stints at AMC Networks, Fox Television Studios, and Berlanti Productions.Additionally, Maximilian Jo will now serve as Vice President, Head of Strategy for WEBTOON Entertainment's Global IP Business team, while maintaining his position as General Counsel and Corporate Secretary. In his expanded role, Jo will focus on driving new strategic initiatives across WEBTOON Productions and the broader IP ecosystem. Source: ICv2 (Milton Griepp)
